Projects
The work I've done — case studies, campaigns, videos, copy — and the ones I'm still revising.
There are four here.
CurfewClub — you had to be there
An invented venue where the phone stops recording at the door: the brand, three posters and five things written around the venue.
Core Chinu — fresh all the way
A concept case study: launching fresh Italian pasta in a market where, first of all, you have to convince people it will actually arrive intact.
Amnesty International — justice from a distance, death up close
Anti-death penalty campaign developed for the final project of a university advertising creativity lab.
Four Videos, One Smartphone (and That’s It)
One semester at Hankuk University and a journalism course called «Reading and Writing» that, in the end, was all about video.